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Local Lift.

Student-run nonprofit · Now accepting applications

We build digital experiences that move local businesses forward.

We’re a student-run nonprofit designing websites, brands, and digital strategies for underserved businesses and community organizations.

Student-led. Professionally designed. Built for community impact.

losantojitosla.com
Los Antojitos
Llama para ordenar

Boyle Heights · Desde la 1st Street

Cocina casera, hecha a mano

Huevos rancheros, tacos dorados, and homemade tortillas — served since breakfast, priced for the neighborhood.

Llama para ordenarSee menu · EN

Huevos Rancheros

Breakfast favorite

Tacos Dorados

Crispy, home-style

Enchiladas

Family recipe

Fade Theory

Est. by the neighborhood

Precision fades. Zero guesswork.

Book a chair

Skin Fade

from $35

Beard Sculpt

from $20

Identity system

Marigold Bakery

Type · Color · Voice

Designed by student creators

Built for real local businesses

Mobile-first development

Accessibility-conscious design

Community-centered strategy

01Mission

Talent is everywhere. Digital opportunity is not.

Talent is everywhere. Digital opportunity is not.

Many outstanding local businesses are held back — not by the quality of their work, but by the lack of accessible technology, professional design, and digital guidance. We connect student talent with community needs to change that.

Great local business

Excellent work, loyal customers, a real reputation.

Stage 01

Limited online presence

No website, outdated listings, scattered information.

Stage 02

Missed customers

Neighbors search, find nothing, and go elsewhere.

Stage 03

Professional digital transformation

Strategy, design, and tools the owner controls.

Where we come in

Our mission isn’t simply to make websites. It’s to close the digital opportunity gap — giving overlooked businesses the tools, confidence, and online presence they need to compete, grow, and serve their communities.

02Selected work

Concepts built like client work.

Concepts built like client work.

Every project below is honestly labeled. Concepts are designed to the same standard we bring to real businesses — because they become the standard.

Concept ProjectRestaurant

Los Antojitos

Boyle Heights, Los Angeles

A concept transformation for a beloved family-owned Mexican restaurant on 1st Street — turning a strong local reputation into a warm, bilingual online presence.

  • Website Strategy
  • Website Design
  • Website Development
  • Brand Guidance
Read the case study
losantojitosla.com
Los Antojitos
Llama para ordenar

Boyle Heights · Desde la 1st Street

Cocina casera, hecha a mano

Huevos rancheros, tacos dorados, and homemade tortillas — served since breakfast, priced for the neighborhood.

Llama para ordenarSee menu · EN

Huevos Rancheros

Breakfast favorite

Tacos Dorados

Crispy, home-style

Enchiladas

Family recipe

03Services

Everything a business needs to be found.

Everything a business needs to be found.

Strategy first, then design, build, and education — so owners leave with tools they understand, not a mystery they rent.

S/01

Website Strategy

Before anything gets designed, we learn the business's goals, audience, priorities, and digital challenges — then plan a site around them.

For a restaurant, that might mean putting the menu, hours, and directions one tap from the homepage.

A website organized around what customers actually look for.

Details on the services pageWebsite Strategy
S/02

Website Design

We create custom, mobile-friendly interfaces designed around each business — not a generic template with the logo swapped out.

A family bakery gets warmth and photography; a dental office gets calm, clarity, and easy booking.

A site that looks like the business, not like everyone else's.

Details on the services pageWebsite Design
S/03

Website Development

We build fast, responsive, accessible websites that work on the phones and browsers customers actually use.

Pages that load quickly on a mid-range phone over cellular data — because that's how most customers will visit.

A site that works for every customer, on every device.

Details on the services pageWebsite Development
S/04

Brand Guidance

We help businesses present one consistent identity — message, colors, type, and tone — across their website, storefront, and social profiles.

One color palette and logo treatment that matches the menu, the window sign, and the Instagram page.

Customers recognize the business everywhere they see it.

Details on the services pageBrand Guidance
S/05

Social Media Strategy

We improve profiles, content direction, and posting systems so social media stops feeling like a chore and starts working.

A realistic two-post-per-week rhythm with photo guidance the owner can follow from their phone.

A social presence the owner can actually keep up with.

Details on the services pageSocial Media Strategy
S/06

Digital Education

We explain everything we build, in plain language, so owners feel confident updating and managing their own online presence.

A one-page guide — in the owner's preferred language — showing exactly how to change hours or add a photo.

The owner controls the tools, not the other way around.

Details on the services pageDigital Education

04Transformation

Same business. Whole new front door.

Same business. Whole new front door.

Drag the divider. Both sides are coded, not screenshots — a sample shop shown the way the web used to treat it, and the way we do.

BeforeAfter

Before

  • No website, or one last touched years ago
  • Hours, prices, and location hard to find
  • Inconsistent branding across every channel
  • Broken or painful mobile experience
  • Social media without a plan
  • An owner overwhelmed by technology

After

  • A professional online presence
  • Services, menu, hours, and contact — all clear
  • A mobile experience customers enjoy
  • One consistent brand everywhere
  • A social foundation the owner can maintain
  • An owner who understands and controls the tools

We design for outcomes like these — clearer information, stronger presence, more confident owners. We never promise specific revenue results, and we’d be suspicious of anyone who does.

05Process

Six steps. No mystery.

Six steps. No mystery.

Business owners always know where their project stands and what happens next. Technology should reduce anxiety, not create it — starting with the process itself.

  1. Listen

    We meet with the business owner, learn their story, understand their customers, and identify their most important needs.

  2. Strategize

    We organize the website, define priorities, collect content, and create a focused digital plan everyone agrees on.

  3. Design

    We develop the visual direction, interface, brand system, and mobile experience — reviewed with the owner, not sprung on them.

  4. Build

    We transform the approved design into a fast, functional, accessible website that works on the devices customers actually use.

  5. Launch

    We test the site, connect the domain, optimize essential metadata, and prepare everything for the public.

  6. Empower

    We provide guidance, documentation, and support so the owner understands how to use — and change — their new tools.

06Impact

A website can be more than a website.

A website can be more than a website.

For a small business, an improved digital presence changes daily reality — how it’s discovered, how it communicates, and how confident its owner feels running it.

0+

Businesses supported

0+

Volunteer hours

0

Student creators

0

Communities reached

Sample figures shown for layout — replace with real numbers in data/impact.ts before launch.

01

Be discovered

Show up when neighbors search for exactly what the business offers.

02

Communicate clearly

Hours, menu, prices, and directions — answered before anyone has to call.

03

Build credibility

A professional presence signals the same care that goes into the work itself.

04

Serve customers more easily

Fewer repeated questions, smoother ordering, simpler scheduling.

05

Preserve its story

The history behind a family business, told properly and kept online.

06

Compete in a digital economy

The same quality of tools larger competitors already have.

07Community

Built with communities, not just for them.

Built with communities, not just for them.

The people behind these businesses are the story. Our photography direction is documentary and dignified — owners at work, students alongside them, neighborhoods as they are.

Photo 01 — placeholder

The flat-top at 7am — breakfast service begins

Photo 02 — placeholder

Design review — student team, week four

Photo 03 — placeholder

Hands pressing tortillas, as they have for years

Photo 04 — placeholder

Storefront on 1st Street, late afternoon

Photo 05 — placeholder

Walking an owner through their new site

Frames reserve space for real documentary photography — no staged handshakes, no stock smiles. Swap images in components/sections/Community.tsx.

08Words from the community

This space is reserved for the people we serve.

We publish only real, approved quotes — never invented ones. These cards are honestly waiting for our first client stories.

Client testimonial will appear here after receiving approval.

Reserved · Business owner

Client testimonial will appear here after receiving approval.

Reserved · Community partner

Client testimonial will appear here after receiving approval.

Reserved · Student volunteer

09The team

Students building skills that matter.

Students building skills that matter.

Volunteers do real client work with real stakes — and graduate with a portfolio, references, and experience most students wait years for.

  • UX research
  • UI design
  • Frontend development
  • Client communication
  • Brand strategy
  • Project management
  • Copywriting
  • Photography
  • Social media strategy
  • Community engagement

Jake Ginestro

Co-Founder

Engineering · Technical direction

Jake is the team's builder. Fluent in the tools most people find intimidating, he turns designs into fast, accessible websites and makes the technical calls — from the code under every page to the setup an owner inherits at handoff. If something on a Local Lift site just works, Jake is usually the reason.

Will Sipkins

Co-Founder

Outreach · Project delivery

Will is the engine. He's the one knocking on the door of a business that deserves better, the one following up when a project could stall, and the one who refuses to call anything finished until the owner is genuinely set up to succeed. His drive sets the team's pace.

Landon Wallace

Co-Founder

Strategy · Prioritization

Landon is the compass. Before anything gets designed or built, he's weighing what a business actually needs first, which projects fit the team's capacity, and where each hour of effort does the most good. Every build starts from a plan Landon has already thought three steps past.

Your skills could be on this page.

Designers, developers, writers, photographers, organizers — if you want your work to matter, we have a seat for you.

Join the Team

10Partners

Help us expand access to better digital tools.

Help us expand access to better digital tools.

Partnership doesn’t have to mean funding. Time, tools, referrals, and expertise move this work just as far.

  • Schools
  • Community organizations
  • Local government
  • Business associations
  • Technology companies
  • Design agencies
  • Sponsors
  • Mentors

Refer local businesses

You know who needs this. An introduction from you carries trust we can't buy.

Sponsor hosting

Cover a project's hosting and domain so cost never blocks a launch.

Provide software access

Design and development tools that let students work at a professional level.

Mentor student teams

An hour of professional feedback changes the quality of a whole project.

Support equipment

Cameras and laptops that make documentary photography and fieldwork possible.

Offer workshops

Teach a skill — accessibility, SEO, client communication — to the whole team.

Fund community outreach

Help us reach the businesses least likely to find us on their own.

Review our work

Professional design and code review keeps our standards honest.

11Questions

Honest answers, before you ask.

Honest answers, before you ask.

Everything here is written to be true, not impressive. If your question isn’t answered, ask us directly — a real student will reply.

We focus on small, local businesses and community organizations that are underserved online — family-owned shops, immigrant-owned businesses, neighborhood organizations, and owners with limited technology experience or budget. If you're unsure whether you qualify, apply anyway; we read every application.

Ready when you are

Your business already has a story. Let’s help more people find it.

Your business already has a story. Let’s help more people find it.

Tell us about your business, your community, and what you hope to build. Our student team will review your application and determine how we may be able to help.

Applying is free and takes about five minutes. It never guarantees acceptance — but it always gets a real reply.